News and Views

The Future of Culture / Feb 2025 edition


The cultural sector is at a turning point. As organizations face shifting audience behaviors, increased pressure for accountability, and the need to advocate for long-term sustainability, data has emerged as one of the most powerful tools at our disposal. 


This month, The Future of Culture explo...

Why Data Now? The Growing Role of Data in the Arts and Culture Sector
Data has always shaped how we create, organize, and make sense of the world. However, it’s no longer just a background tool it is becoming central to how arts and culture organizations tell their stories, advocate for support, and build resilience.
Digital Skills and Data Literacy: The Future of Cultural Work
The cultural sector is undergoing a profound transformation driven by digital technologies and data-driven decision-making. Cultural professionals must develop digital skills while also embracing data analysis to inform programming, audience engagement, and operational strategies.
Data as Culture's Next Frontier: Why It Matters More Than Ever in Canada
In an era where data drives decision-making in nearly every industry, cultural organizations in Canada are at a crossroads. This article introduces the need to unlock the full potential of data as a strategic asset.
Keys To Becoming A Data Driven Organization
One of the key elements to becoming a data-driven organization – data acceptance – may be the most difficult for cultural organizations to embrace. This article helps to shed light on three common cognitive biases that can make data-driven decision making more difficult.
Stories and Statistics: How To Use Data-Driven Storytelling
In this article, we explore three key strategies to elevate your non-profit communications and captivate your audience by using data-driven storytelling.
Welcome to the Future of Culture
Welcome to the inaugural edition our our monthly newsletter, The Future of Culture. This post provides an overview of the articles that are featured in the January 2025 edition.
Cultural Futures: Reawakening Our Awareness of Canada's Cultural Innovation
We hope that the January edition of The Future of Culture has been both informative and evocative, and sets out the vision for this exciting new arts agency. But why? We hope that this article sets out our raison d'être.
Uneven Funding:  The Cultural Divide Between Urban and Rural Museums
This article highlights the real struggle of small museums to remain vibrant, viable and relevant part of their community's cultural fabric and deliver the same sustainable, impactful community benefits as their urban counterparts without a different approach to funding.
Preparing Your Museum Career For Times of Upheaval and Disruption
As we turn the calendar page to January 2025, we know one thing for sure: we are in for a bumpy ride. To help our fellow colleagues working in the cultural sector navigate any career challenges that may result, we turned to US based museum career advisor, Alli Schell, for some advice.